Key People

Massad Ayoob is an American firearms and self-defense instructor. He has taught police techniques and civilian self-defense to both law enforcement officers and private citizens since 1974. He was the director of the Lethal Force Institute in Concord, New Hampshire, from 1981 to 2009, and now operates his own company. Ayoob has appeared as an expert witness in several trials. He served as a part-time police officer in New Hampshire since 1972 and retired in 2017 with the rank of Captain from the Grantham, New Hampshire, police department. Ayoob has authored several books and more than 1,000 articles on firearms, combat techniques, self-defense, and legal issues. Since 1995, he has written self-defense and firearms related articles for Backwoods Home Magazine. He also has a featured segment on the television show Personal Defense TV, which is broadcast on the Sportsman Channel in the US. Ayoob is a former Vice Chairman of the Forensic Evidence Committee of the National Association of Criminal Defense Lawyers (NACDL.).

Alan M. Gottlieb is Founder of the Second Amendment Foundation. He is also the author or co-author of numerous books including Dancing In Blood: Exposing the Gun Lobby to Destroy Your Rights, Politically Correct Guns, The Gun Rights Fact Book, The Gun Grabbers, Things You Can Do to Defend Your Gun Rights, Gun Rights Affirmed and Black and Blue. He is also co-author (with Dave Workman) of Shooting Blanks: The Democrats War Against Guns, America Fights Back: Armed Self-Defense in a Violent Age, These Dogs Don’t Hunt: The Democrats’ War On Guns, Assault on Weapons: The Campaign to Eliminate Your Guns and Shooting Blanks: Facts Don’t Matter to the Gun Control Crowd. Alan has published articles in the San Francisco Examiner, Washington Post, Chicago Tribune and USA Today. Mr. Gottlieb has appeared on over 6,000 TV and radio talk shows, including Lou Dobbs, ABC’s 20/20, The O’Reilly Show, MSNBC’s Hardball with Chris Matthews, CNN’s Crossfire, CBS Morning News, Laura Ingraham Show, BBC, NBC’s Today Show, Good Morning America and China TV.

Julianne Versnel is the director of operations for Second Amendment Foundation. She serves as publisher of The Journal on Firearms and Public Policy. She represents SAF on the Executive Committee of the World Forum on Shooting Activities. She is active in the international arena reminding disparate governmental representatives that there is a civil and natural right to self-defense. She is a founding officer of the International Association for the Protection of Civilian Arms Rights (IAPCAR).


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